Best Time to Post on Instagram (By Timezone)

# Best Time to Post on Instagram (By Timezone) Posting at the right time ensures your content gets seen by the largest portion of your audience as soon as it goes live. ## General Best Times (Eastern Standard Time) - **Monday:** 11:00 AM - **Tuesday:** 10:00 AM - 1:00 PM - **Wednesday:** 11:00 AM - **Thursday:** 11:00 AM - **Friday:** 10:00 AM - 11:00 AM - **Saturday:** 10:00 AM - **Sunday:** 9:00 AM - 12:00 PM These times often correspond with work breaks and morning check-ins. ## How to Find Your Personal Best Time Your audience is unique. Use your Instagram Insights for the most accurate data. 1. **Go to your Professional Dashboard.** 2. **Tap "Account Insights".** 3. **Go to "Total Followers".** 4. Scroll to the bottom to find the "Most Active Times" chart. This shows you the specific hours and days your followers are online. ## Timezone Strategy If you have a global audience, you have two options: 1. **Post for Your Largest Audience:** Prioritize the timezone where the majority of your followers live. 2. **Post Multiple Times:** Post the same content at different peak times for different regions (e.g., once for the US morning, once for the European morning). Use a scheduling tool for this. **Pro Tip:** Use Instagram's "Schedule Post" feature to set your content to go live at the perfect time without having to post manually.